The demand for new features to enhance the driving experience and increase active safety pushes the automotive industry into an accelerated development of Advanced Driver-Assistance Systems (ADAS). There are two fronts in this development: the regulations-driven improvements (primarily in the EU and Asia) and the high-end, market-demanding, differentiated features.
Due to its early developments, vision detection systems are currently the preferred ADAS architecture. This approach provides a cost-effective solution for existing demands; however, as the need for new features increases, it is still unclear if this will be the steady-state architecture.
Light Detection and Ranging sensors (LiDAR), can enhance existing ADAS architectures. However, the main challenge is the current LiDAR cost, which is even significant for high-end, differentiated products.Ricardo Strategic Consulting (RSC) provides an overview of existing ADAS and the working principle and highlights the benefits of a conceivable technology utilizing a cost-effective LiDAR. RSC develops industry-driven Technology Roadmaps, Technology Impact Analysis, and Technology Adoption Modelling to help clients steer through technological market disruptions.